How Do Agencies Design Good Websites? Everything you Need To Know

 Are you looking for steps in designing good websites from scratch that makes design agencies successful?

In this post, we share 12 steps in designing good websites from scratch that make agencies successful. Why they are successful and how you can apply them to your business.

First, you need to understand why it's very important to use a streamlined process whenever you’re designing a website.

A streamlined process will ensure that you can deliver consistent results to your clients. It also ensures that you don't run into any problems later on in the website development process. Furthermore, the right website design process lays the foundation to work effectively and efficiently with the client. 

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Website Development Plan 

1. Discovery session with a client

The first step to come up with the development plan is having a discovery session with a client. 

There should be a good understanding of the website with your client. Let the client explain in detail. What really the project is all about? You should know what the client really wants. 

2. Research the customer's company industry competition

Dive deeper and learn more about the customer's company industry competition while targeting the customer. 

After the talk with your client, you need to go and do research. Research about similar websites or companies that offer the same service. Also, Identify the competition so you can know how to make your client's website stand out on the market.

In short, you look for opportunities to make sure that the website can be clearly differentiated from the competition. 

3. Undertstanding the website

After you’re done with the research, you look into the desired design, aesthetics, and website functionalities and features. 

When the website development plan is created, you start the website design process. 

Website Design Process 

1. Website architecture

The first step is to create the architecture of the website which will include creating a sitemap. The sitemap includes creating the structure of the pages on the website by organizing the information in a hierarchical way. 

It will ensure we have an idea of how the user will be navigating the website. The sitemap structure can look like this. 

2. Content Preparation

The next step will be preparing the content that is going to be placed on the website. Gather and organize the content such as the company's logo, typography, brand materials, and more. 

3. Content outlining and website wireframing

Create a rough outline of how the website is going to look. This will help a designer and a content writer. They will have an idea of what the website is going to look like. 

The key thing here is making sure the things are intuitively organized from start to finish. 

After we know the page structure of the website we start writing content for the website. Including headers, body text, call to action buttons, all text, meta-text, and others.

Content writing is done in one effort to ensure consistency. Consistency between the strategy and structure of the website from start to finish.

Also when our client wants the website to be SEO optimized to rank in Google search results. Then we are going to implement an SEO strategy in content writing such as content structure keywords, links, and more. 

4. Designing website pages

Start designing pages on the website once the content of the website is complete and approved by the content writer and the client. Create a design layout and structure of pages in illustrator or adobe xd to prototype.

Also add the complete content such as content, images, and any other design materials. The result is a development-ready design and an understanding of how the website is going to feel, look, and function. The approval of the content design marks the completion of the UX and UI design process and the third of development. 

5. Customer review

At this point, the customer will have a chance to review the design look, feel, and function. Also will give you feedback before you actually start developing the website. 

6. Developing the website

You can now start developing the website on one of the platforms. After the development of the desktop version of the website, it's ideal to start optimizing the website. Make it mobile and tablet-optimized as we know almost 61 people open websites on their mobile devices.

So we want to make sure that the website looks amazing on smartphones and also desktops. 

7. Client review

After the development of the website is complete, it’s time to send the website link to your client. The client should review the website and give you feedback.

We suggest that the client review the website and write all the changes that the client likes to make. The changes should be in a word document. So that you can review the word document and make all the changes at one time.

The changes that can be made for example replacing a wording, image, or section placement. 

8. Quality assurance

The final stage of the website development process is quality assurance. Members of your team should carefully review the website. Also, test it across a wide variety of devices and browsers. Also proofread the content on the website, information sheets, and any other materials.

Check the functionalities of any custom elements such as contact forms, and search tools, to ensure they're properly implemented. The outcome of quality assurance is a complete ready-to-launch website. 

9. Provide website orientation training

In our design process, we provide website orientation and training on how to use the website. We train them on how to create new users, remove users, navigate through the dashboard, and more.

We also provide any support to our clients such as content edits, website hosting, and maintenance.

This is the complete website design process. 

Conclusion: How Do Agencies Design Good Websites?

Agencies use a streamlined process that helps them to be consistent and deliver the best results to their clients. The process starts by developing a plan for the website up to the design process itself.

That's it about designing good websites. Read more articles about websites here at BuildSite.

let me know in the comments below if you'd like me to create an in-depth topic. Such as UX/UI design, website wireframing, or SEO content writing.

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